Technical SEO Services and Website Audits
The technical foundation on which SEO success is built. Speed, indexing, architecture: every detail matters to search engines.
Request Technical AuditWhat is Technical SEO?
Technical SEO is the set of optimizations that enable search engines to discover, crawl, interpret, and correctly index your website. Without solid technical foundations, even the best content and links may not reach their full potential.
Why It's Essential
Google has confirmed that Core Web Vitals are ranking factors. A slow site, one that's not mobile-friendly, or has indexing problems is already disadvantaged in the competition for top positions. Technical SEO removes these obstacles.
Areas of Focus
- Speed and Performance: Optimizing load time and Core Web Vitals
- Mobile-First: Ensuring a perfect experience on mobile devices
- Crawlability: Making sure Google can crawl all important pages
- Indexing: Controlling which pages get indexed and how
- Architecture: Logical URL structure and efficient navigation
- Security: HTTPS, malware protection, and spam prevention
Why Technical SEO is Crucial for Turin Businesses
In Turin's competitive market, technical issues can be the difference between appearing on the first page or being invisible:
Our Technical Audit Process
Crawl
Complete site crawling
Analysis
Problem identification
Report
Detailed documentation
Priority
Action roadmap
Fix
Implementation of fixes
What We Analyze and Optimize
Performance
- Core Web Vitals (LCP, INP, CLS)
- Loading speed
- Image optimization
- Caching and compression
- CSS/JS minification
- CDN configuration
Indexing
- Optimized robots.txt
- Complete XML sitemap
- Correct canonical tags
- Redirect management
- SEO-friendly pagination
- Hreflang for multilingual
Architecture
- Logical URL structure
- Internal navigation
- Page depth
- Breadcrumbs
- Mobile-first design
- Schema markup
Frequently Asked Questions
Technical SEO involves optimizing the technical aspects of a website that affect rankings: loading speed, mobile-friendliness, HTTPS security, URL structure, crawlability, and indexing. These are the foundations on which every SEO strategy is built.
Core Web Vitals are Google metrics that measure user experience: LCP (Largest Contentful Paint - main content loading speed), INP (Interaction to Next Paint - responsiveness), and CLS (Cumulative Layout Shift - visual stability). They are confirmed ranking factors by Google.
A complete technical audit typically takes 1-2 weeks, depending on the size and complexity of the site. It includes complete crawling, in-depth analysis, detailed report with screenshots, and prioritization of necessary interventions.
Yes, we offer both the audit and implementation of fixes. We can work directly on the site if given access, or provide detailed technical specifications to your development team for implementation.
Related Services
Technical SEO for Sites That Earn in Torino
Google made Core Web Vitals a ranking factor in 2021. A site loading in 4 seconds instead of 2 loses about 40% of visitors BEFORE they see a page. If your site is slow, badly indexed or full of 404s, no content strategy will save your rankings.
Why technical comes first in Torino
Many Torino business sites were built years ago on outdated CMSs or unoptimized themes. We regularly see hotels in Centro and real-estate agencies in Crocetta with LCP over 4s, partial indexing or missing schema markup. Our technical audit identifies the 20-30 priority fixes and we ship them in 7 days: server-side rendering, image compression, clean XML sitemap, correct canonicals, working hreflang.
Technical SEO specialized by industry: Real-estate agencies · Hotels · Shopify e-commerce · Law firms
Discover Your Site's Technical Issues
Request a free technical audit and find out what's holding back your rankings.